Jailbreak!
So as a geeky tech guy you would have thought I would be lining up to jailbreak my iPhone but honestly I just never had a need to do it. Until now! I needed additional call management features that iBlacklist has but Apple has decided to no allow it in the App store. So that led me to do some quick reading on the subject of jail breaking your iPhone and outside of voiding your warranty I couldn’t see any reason not to. I ended up using the evasi0n program to do the jailbreak and it was super simple and easy, nothing to fear here!
A New Direction
In the past I used this site as a portal for my consulting work along with industry related posts. Since I have been in house for almost 5 years now, with limited consulting roles I don’t nearly post as often. I have usually done most of my personal posts on Facebook, but I feel that is limiting and useful for quick updates only. I want to use this space to do a much better job of posting personal and professional things. I have gotten away from writing too much in the last few years and would like to have that outlet again. Hopefully I can keep up with a better posting schedule then I had in the past and keep up to date with things going on with the family and me!
Pubcon 2011: How I Learned to Stop Worrying & Love Social
Last week I had the opportunity and pleasure to attend Pubcon Las Vegas 2011 through my full time position at Zacuto USA, and I must say that it was the best year yet for me for several different reasons that go beyond just the great knowledge that goes on in the sessions.
Recommended Reading: Killer Facebook Ads by Marty Weintraub
If you have never gotten the opportunity to see Marty Weintraub from AimClear speak you are missing out. I have seen him several times and it is always an informative session with actionable tips given by Marty. Your in luck though if you arent heading out to any of the major conferences soon, Marty has had a new book released a little bit ago so you can get some of those great tips without actually having to travel.
Killer Facebook Ads: Master Cutting-Edge Facebook Advertising Techniques is a great read that will give you the ability to get your Facebook advertising to a whole new level. I’m not ashamed to admit that I was a little behind in getting my Facebook ads up to snuff performance wise compared to my other platforms. That’s why when I saw @aimclear mention that it was up for preorder I quickly had it in my shopping cart and was waiting for delivery.
It was well worth the wait and though I haven’t finished it yet, I can confidently say that it is worth picking up if you have any intentions of running Facebook ads, or are currently running them and want to boost performance. I won’t insult Marty by putting any of his work for free here on the blog, do yourself a favor and pick it up yourself!
Disclaimer: Thanks to IL Governor Quinn, I am no longer an affiliate for Amazon, the links above to the book are straight links, and this post was done out of admiration for Marty’s work
SEO Columbus Review & Recommendations
This morning while wasting time networking on Twitter one of my favorite SEO link builders tweeted about Mike Halvorsen. Apparently Mike, like most other SEOs that take client work wanted to rank for his local area searches. This is done all the time all over the world, but in this case Joe Rozsa has decided that he owns the words SEO Columbus.
It doesn’t seem to matter that there is no registered trademark with the state, nor that both those terms are too generic to really be trademarked. In going to Mike’s website I have NO confusion about who he is, I know from reading his site that he is a SEO in the Columbus area, and not part of the company SEO Columbus. (How lame is it to name your company that way, good thing you got the exact match domain too Joe cause I think your going to have ranking problems in the near future.) It goes to the heart of what is really wrong with a lot of America today. It’s the need to threaten or browbeat a competitor instead of being a better service or product. Joe has decided instead of making sure he keeps his #1 ranking in the SERPs by hard work, he will threaten Mike with an incredible weak arguments in my opinion. (As a side note I have no training as a lawyer, but I deal with a ton of TM issues in my in-house position with usage of our name and images)
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